Rise and Shine

How to Defend Your Site Against Penguins & Other Cuddly Animals

How to Defend Your Site Against Penguins & Other Cuddly Animals

May 30, 2012

Did you wake up one day and find out that another cute, cuddly animal just attempted to destroy your livelihood? Passive income websites almost exclusively depend on organic search traffic, so any traffic lost as a result of algorithm changes can do massive damage.    After months or years of exploiting a certain set of guidelines, changes to search...

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