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How to Be Social: You’re the Evangelist Now
I would like to start by saying that this could possibly be the most important post I’ve ever written, at least to the readers that haven’t given it much thought. The problem is that personality is hard to change, and it’s not efficient for someone to tell you that your personality stinks. Sometimes there is …
Why Aren’t People Sharing Your Content?
How does content go viral today? Well, it has to be shared and while we cannot expect every piece of content we create to go viral, we can work to give it the best chance of being shared as much as possible. If you’re wondering why people aren’t sharing your content, take a look …
RSS to Twitter and Facebook: Automate Yours and Your Readers’ Blog Tweets
As a blogger, anything that can save you time without compromising your integrity is a good idea. You can use your RSS feed to send updates to Twitter and Facebook, combining several actions with publishing. Most bloggers rely on two primary traffic sources: search engine traffic and traffic that is referred from social networking …
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Succeeding On the SMS Social 100: Traffic, Exposure and Social Proof
The first order of business for any website or blog is getting traffic. As an online marketing consultant I’ve always recommended a multi-faceted approach that utilizes every available tool, and implements design strategies that take advantage of the site’s primary traffic sources. You shouldn’t put all of your eggs in one basket; optimize for …
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