Rise and Shine

The Process Behind Great (Contracted) Content

The Process Behind Great (Contracted) Content

Apr 14, 2014

Building great content is hard work. Not only do you have to worry about getting people to read it, but readers must also remember the content as well as be motivated enough to share it with others. And on top of all that, the content must help you further the reach of your brand. And while this may seem obvious when creating content for your own business, these...

Leveraging Video For Effective Sales Enablement

Leveraging Video For Effective Sales Enablement

Jan 2, 2014

Once a company identifies best practices in sales enablement, the question becomes, “How do we carry out and model the appropriate sales behavior through training inexpensively and effectively?” The answer lies in developing a shift toward more video integration with learning strategies. In general, companies using video have recognized the growing need for...

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