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Third Party Integration

Third Party Integration

Jun 21, 2012

One of the most transitive aspects of the social web, or web 2.0 for lack of a better term, is the proliferation of third party integration. At one time it would be considered treason to heavily integrate another website’s functionality into your own. As the Internet becomes more social, the focus is moving away from competing with the existing hosts of...

Three New (Productive) Social Media Conversations

Three New (Productive) Social Media Conversations

Mar 21, 2012

For the last couple of years at least, there have been a few questions rolling around the world of social media. Like the Energizer bunny, these questions seem never to run out of steam. For example, “Is there an ROI for social media marketing?” Boy have we beaten that dead horse. Oddly though, people seem not to get tired of these circular debates. We keep...

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