Rise and Shine

Confirmation Bias as the Strongest Marketing Tactic

Confirmation Bias as the Strongest Marketing Tactic

Aug 21, 2012

Have you ever wondered why social media users hold such strong opinions? This year’s Presidential election has warmed the American political landscape, almost to a boiling point. Citizens are letting their beliefs dictate their actions, turning everyone who has an opinion to become a messenger to those who lack a strong opinion.   I work with two of the...

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