![5 Questions to Ask: Tailoring Social to your Audience](http://socialmediasun.com/wp-content/uploads/et_temp/Jim_Dougherty-17640_140x140.jpg)
Mar 14, 2012
By and large, consumers expect businesses to be in the social space. While it is unrealistic to think that most businesses will hire a dedicated community manager to build and maintain a social “community,” some quality time spent planning how to most effectively reach your target audience can help make a stronger impact with the resources you invest in...