![Emotional Branding: Understanding Your Vision, Value, & Passion](http://socialmediasun.com/wp-content/uploads/et_temp/Sarah-Jayne_Gratton-92110_140x140.jpg)
Jul 12, 2012
I first coined the Vision Value Passion (VVP) connection back in 2011 at a speech I gave for Cambridge University. To me and, to many others in the social media sphere, the quintessential principles of personal branding begin and end with attributes – those seen by others and those inherently understood on a subconscious, emotional level. In essence, it...