Rise and Shine

Facebook Timeline

Facebook Timeline

Oct 22, 2012

Facebook- we all know it and love it or hate it, we know that it is an integral part of society today. Even if you don’t use Facebook yourself, you know what it is. You recognize their logo, you see companies advertising their pages on Facebook, you hear your friends talking about it and there’s a good chance your children are on it.   Facebook is the...

The Evolution of Marketing: From Catalogs to Cat Blogs

The Evolution of Marketing: From Catalogs to Cat Blogs

Oct 2, 2012

In its simplest form, Marketing is the act of satisfying the wants and needs of a population. Everything from market research to advertising are meant to do one thing; to put a product or service offering in the hands of as many consumers as possible.   Early examples of innovative marketing campaigns are the Sears and Roebuck catalog, inserting baseball...

Why You Shouldn’t Let a 14 Year Old Run Your Company’s Digital Strategy

Why You Shouldn’t Let a 14 Year Old Run Your Company’s Digital Strategy

Sep 10, 2012

About a month ago Cathryn Sloane penned one of the most polarizing articles written about social media in recent memory. The premise was that companies should not hire anyone over 25 to handle their social media management because a younger person is more in tune with social media.   Since the NextGenJournal, where the article was published, has a Facebook...

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