Rise and Shine

Weapons of Influence and Klout’s Role in Marketing

Weapons of Influence and Klout’s Role in Marketing

Nov 17, 2012

When someone publishes an article about Klout or Kred, they almost always take a polarizing viewpoint regarding influence metrics. Some bloggers take it upon themselves to be Klout’s biggest evangelist when their score is high, and then become the platforms biggest critic when an algorithm change adjusts it. Others criticize Klout and Kred for not being...

Top 10 Klout Scores for Tech Executives

Top 10 Klout Scores for Tech Executives

Aug 24, 2012

With Klout’s new design and updated score, it’s been all the buzz this week. The new algorithm looks at over 400 signals, and is supposed to be more accurate than previous incarnations. Users that spend their time building influence saw an increase in their scores for the most part, but users that derive most of their social engagement from a limited circle...

How to Make Your Klout Score Immune From Updates

How to Make Your Klout Score Immune From Updates

Aug 16, 2012

This week Klout launched their most far reaching update to date, complete with a site redesign and algorithm overhaul. Your Klout score probably saw a change, one that Klout claims reflects your influence more accurately. The majority of users I’ve spoken to have saw an increase in their score, but many users who put the most stock in their presence on Klout...