Feb 29, 2012

Do you have tangible goals for the time you spend using social media for business? I would say the most prevalent mistake that people make is getting ahead of themselves and spending too much time pleading with their followers for action. Social Media works, and it works organically. Content is king, but good content that easily consumed and relevent to...

Feb 29, 2012

In 2005 no one saw the demise of MySpace coming. Rupert Murdoch’s News Corporation had just spent $580 million buying the property, which at the time looked like the hottest thing since Microsoft. A year after News Corp took over MySpace became the most visited website on the Internet, and that was around the time that they jumped the shark. The technology...

Jan 29, 2012

Getting invited to a new social networking site is a daily occurrence for me now. New networks usually have a promising premise and often have a specific purpose, but they all face an online community that is saturated with startups. Part of the lure of social media for business is being able to connect with every interested party in one spot. Facebook and...