Rise and Shine

Social Reading: 5 Ways to Make the Most of Goodreads

Social Reading: 5 Ways to Make the Most of Goodreads

Jan 13, 2014

Everything is social these days. Connecting with other people, especially those we normally wouldn’t be able to keep up with so thoroughly, is a big part of the internet’s appeal. It has opened up a whole new range of communication, and brought us all closer together despite huge distances. We are now a more open world than ever before. While in the...

How Twitter Timeline Works: What Will I See on Twitter?

How Twitter Timeline Works: What Will I See on Twitter?

Dec 20, 2013

Twitter algorithm is still unclear to many, even experienced, users. What’s the life of the tweet? How many people will be able to see it? Why (why not) will some one see it and where? Here’s a very quick visualization to get the facts straight! What will I see on Twitter? So someone tweets something. Will you see it? If you follow that person, you...

Hashtag Evolution: From Content Curating to Community and Awareness Building

Hashtag Evolution: From Content Curating to Community and Awareness Building

Nov 5, 2013

The hashtag…. a global revolution that now has many more applications than it did at its incarnation. Everyone uses them these days. But in the past short while the way they have been used has really changed, and for the better. To understand how much progress the hashtag has made, it is helpful to look at where it started, how it has evolved, and where it...

Google Plus Community VS Facebook Group VS LinkedIn Group

Google Plus Community VS Facebook Group VS LinkedIn Group

Oct 10, 2013

Building a community is a primary reason behind the existence of social media in a business context. Marketing yourself becomes easier if you can engage users and create a sense of togetherness with those who you are reaching out to. Networks realize this, and most of them are providing tools that let you do it. Google+, Facebook and LinkedIn have the best...

HOW TO: Easily Create “Tweet this” Inline Links to Tweet on-Page Quotes

HOW TO: Easily Create “Tweet this” Inline Links to Tweet on-Page Quotes

Sep 30, 2013

I’ve had a very positive feedback on my recent article on re-packaging Tweets. One of the most frequent questions was “How did you create those cool “Tweet this” links that allow users to tweet quotes from page”. Inline tweets are cool because they: Increase engagement with the post content Generate you more traffic Allows you to...

7 Different Ways To Re-Package Your Tweets

7 Different Ways To Re-Package Your Tweets

Sep 9, 2013

Tweets have a very short life: They go out and accumulate a few interactions and clicks (if you are lucky), but after that they go away pretty much unnoticed. So how to make the most of sharing your article with your Twitter followers? You can post the same link several times, as long as you are doing so in a unique way. This can be done even better over the...

How to Promote Your Infographics

How to Promote Your Infographics

Aug 21, 2013

Content marketing is huge, even as we make a shift into a more social media way of running things. The two really go hand in hand, and it is important to focus equally on both to ensure you are getting the most out of your marketing strategy, It is not just about reach, but about generating loyalty in those being attracted to your brand. I think that most...

HOW TO: Make the Most of Youtube Video Description (from Basics to Advanced Tips)

HOW TO: Make the Most of Youtube Video Description (from Basics to Advanced Tips)

Aug 15, 2013

A video is one of the most powerful content re-packaging tactic. It creates a completely new marketing channel for your brand: Youtube, one of the most popular sites on the web. Youtube marketing consists of many little things: smart tagging, targeting related videos and of course on-page optimization – which we are looking into today. A video description...

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