Jul 18, 2012

When making a Facebook page, there are a few things you should know. First, you can create a fanpage or a regular personal account. You need to have a personal account in order to make a Facebook page, but for individuals the new subscribe feature can give your personal account as much reach as a branded page. In the past, fanpages were the only option for...

Jun 26, 2012

One of the biggest mistakes people make with social media marketing is not creating a valid plan with a course of action they can carry through to the end result and meet their goals.   I can’t tell you how many times clients have come to me and said things like:   I made a Facebook fan page and nothing happened. I use Twitter but no one ever talks...

Jun 22, 2012

Do you love the look that photo filters give Instagram photos, but don’t own a Smartphone that works with Instagram? Or maybe you do but you want to be able to get the same look on photos you didn’t take with your phone, such as professional photos or those you have saved on your computer’s hard drive. The good news is there are many great applications...

Jun 18, 2012

Now that Facebook scheduling has been out for a little while and most of the bugs have been worked out of it, I’ve been using it more and more often. Manually posting updates to Facebook seems to generate more impressions than using third-party software, so it is likely that Facebook’s own scheduling feature will enjoy the same Edge Rank benefits. So...

Jun 8, 2012

Instagram is possibly the most popular social network not available for computer. It started as an iPhone app that allows users to share photos via the Instagram platform as well as through their social media (Facebook and Twitter). Users can use cool, fun and funky filters to add a level of ambiance to their snapshots. Instagram was developed that way to mimic...

May 22, 2012

Google+ is a social platform still new to many people. If you’ve been waiting to take the plunge, now is a great time to jump in.   Google+ is actually a very powerful business tool when you know how to use it correctly. It can help you make connections with the right types of people and using it will also add a highly visible profile to Google search...

Apr 27, 2012

Social media rumors have been around as long as the Internet and hoaxes have spread from email to chat rooms and networking sites. With this quirk of social networking space, we can learn a lot from the mistakes of others. It’s only takes a second to click that share button but how do you know what you are reading and sharing is true? If you’re sharing a...

Apr 19, 2012

I have been marketing my articles on Twitter since July 03, 2008. In that time, I’ve gathered approximately 32,000 followers and I’ve Tweeted about business, sports, having babies, writing tips, social media, marketing, Twitter itself and loads of other things that are of special interest to both me and my followers.   I’ve also been managing Twitter...