Every year, the world of social media changes just a little. This means that your social media marketing campaign from last year is a bit outdated, and it’s time to bring it into 2017. New trends, new fads, new services and new technologies. It’s always so dissimilar after each passing year. These are all things your brand should embrace as you...

Jan 28, 2017

Building social media following is actually no-brainer. Yes, it takes lots of time, effort, consistency and dedication but there are no secrets: It’s pretty obvious how to build your social media following. All the tactics are out there: Follow your industry peers Tag social media influencers and peers in your updates Participate in Tweet chats Interact...

Aug 9, 2016

Web editors are the handy tools that crafty, meticulous web designers and programmers use to create engaging web pages that internet users can enjoy on a daily basis. The business of designing web pages can be as easy or as complicated as you can imagine, depending on the skills and requirements of the developer. However, free web editor tools that allow editors...

Jul 26, 2016

My marketing strategy is about a 50/50 split between content and email at this point. But where my content marketing has been going gangbusters for the past several months, my email has been stalling a bit. I have implemented a couple of tips to boost it (like using exclusive content for subscriptions), but the boost in numbers are only temporary. Before long it...

May 26, 2016

Startups are facing a serious growth spurt thanks to the tech boom of the modern age. Bootstrapped or venture backed mini-companies are launching huge brands. Just look at Basecamp, or Dropbox, or any number of small scale operations that found themselves in the big leagues. We have seen both the benefits and the drawbacks of this increase in success. For...

Mar 31, 2016

For every former client who returns for more work, entrepreneurs save the time and expense of searching for new clients. If every client became a repeat customer, businesses likely would soon find they had no need to market their services until they were ready to grow. Unfortunately, many professionals find that only some clients return and even then, requests...

Jan 27, 2016

Everyone is talking about video marketing. Only few actually do it, despite the fact that it’s one of the most effective channels you can use to boost your business. Are you thinking that you need a high-class video equipment to start? Or still not sure if you need to include video content in your marketing strategy or not? Well, do you know...

Oct 22, 2015

There are so many email service providers out there.  Some of these include GetResponse, MailChimp, Aweber, SendinBlue, Vertical Response, and many more.  With all of that competition, it is difficult to choose the one that works for you. One option is to try each of them for a time and see which service resonates with you the best.  However, if you do that...