Every year, the world of social media changes just a little. This means that your social media marketing campaign from last year is a bit outdated, and it’s time to bring it into 2017. New trends, new fads, new services and new technologies. It’s always so dissimilar after each passing year. These are all things your brand should embrace as you...
5 of the Best Free Tools for Web Editors

Aug 9, 2016
Web editors are the handy tools that crafty, meticulous web designers and programmers use to create engaging web pages that internet users can enjoy on a daily basis. The business of designing web pages can be as easy or as complicated as you can imagine, depending on the skills and requirements of the developer. However, free web editor tools that allow editors...
People Love Stories: Why User-Generated Content Achieves Results

May 18, 2016
At its root, user-generated content is simply people sharing their stories with each other. It is likely for this reason that user-generated content has proliferated across various types of media, including social media and gaming platforms. In fact, 70% of consumers trust peer recommendations over those of professionals. People love stories because they find...
Video Marketing Stats That Will Make You Grab a Cam Right Now

Jan 27, 2016
Everyone is talking about video marketing. Only few actually do it, despite the fact that it’s one of the most effective channels you can use to boost your business. Are you thinking that you need a high-class video equipment to start? Or still not sure if you need to include video content in your marketing strategy or not? Well, do you know...
Tech Trends In 2016: The Internet Of Everything, Big Data And Cyber Threats

Jan 19, 2016
The Internet continues to make our lives easier with more developments coming on stream at a bewildering rate, and 2016 shows no signs of this trend abating. The advent of ‘wearable tech’, such as smart watches like the Apple Watch, the development of devices and objects being connected, as in the IoT (Internet of Things), and the huge rise of data storage...
Comparing Email Marketing Tools / Service Providers

Oct 22, 2015
There are so many email service providers out there. Some of these include GetResponse, MailChimp, Aweber, SendinBlue, Vertical Response, and many more. With all of that competition, it is difficult to choose the one that works for you. One option is to try each of them for a time and see which service resonates with you the best. However, if you do that...
Google Search Lands Killer Blow For Travel Sites

Jul 22, 2015
This week Google quietly launched a new product feature in its search engine results pages. The service is called “Book By Google” and it allows searchers in North America to book hotels within the search results pages (SERPs), without having to visit hotel websites. This change could be devastating for the many hotel booking websites that have been built...
The Message Of An Image

Jul 15, 2015
Graphics can generate a ton of traffic from image based search engines such as Google images.Images also improve virality and engagement of your content. But what is the message that you want an image to portray and how is this being told to your audience? Is each image meant to stand alone or are they to be grouped as part of a visual sales pitch or an...