Aug 21, 2020

Social media marketing has long been a thorn in the side of marketing executives who understand the necessity of creating exposure on the popular networking site but who cringe at the thought of being unable to effectively measure ROI through traditional web analytics. While various social media platforms offer analytics services, it is usually extremely limited...

Aug 20, 2020

Team collaboration is essential to get things done in any organization – if you accept that a team is greater than the constituent sum of the individuals, then you must also accept collaboration is the Factor X which increases team value and effectiveness. According to Inform Buki, a failure to set up an effective cross-team collaboration routine is one the...

Aug 10, 2020

Content doesn’t write itself, even if AI’s are getting smarter. The human element is a must have for quality content marketing and that presents a problem: it also requires human based research. Nothing is inherently wrong with that fact. But you cannot deny it adds a sharp curve to the difficulty of the process. Keyword research is one of the more time...

Apr 16, 2020

Instagram is getting all of the attention and love lately. With more than a billion people on Facebook and the Instagram platforms, the content never stops and neither does the incoming advertising from brands and content creators. Since Instagram was launched in 2010, it has revolutionized the world. It has been a favorite of businesses that like to do...

Mar 29, 2020

Everything is social these days. Connecting with other people, especially those we normally wouldn’t be able to keep up with so thoroughly, is a big part of the Internet’s appeal. It has opened up a whole new range of communication, and brought us all closer together despite huge distances. We are now a more open world than ever before. While in the...

Mar 19, 2020

There are many ways to find ideas on how to generate regular content but in this article I am going to spill my tactics. It is natural and really helps those ideas flow, with no rocket science. My 7 Tips 1. Read a Lot. Seriously Go through your niche and subscribe to all the main blog updates, get a daily or weekly update of all their posts Once you have these...

Jan 28, 2020

As we enter this new decade, I think it’s essential to remember where we came from. Especially in the marketing industry. It’s not like just because we cross a certain date, things are going to massively change. In fact, it’s more likely that things are probably going to stay the same for the foreseeable future! So let’s take a look at a...

Jan 8, 2020

Backlinks are one of the most important and powerful asset for propelling your site to the top. In our case, we are more interested in organic links. The very definition of the organic backlinks still remain vague, but they do provide the biggest value for the users, look natural in the context and have an anchor text that is integrated in a meaningful...

Dec 3, 2019

Let’s face it, not everyone is a professional designer. Or even has one on staff.  But that doesn’t mean they shouldn’t be able to use some of the newest design trends. Some of the new ones are even a little too advanced for me to use.  So I decided to highlight three simple graphic design trends that almost anyone can...