![People Love Stories: Why User-Generated Content Achieves Results](http://socialmediasun.com/wp-content/uploads/et_temp/PixabayOceanSelfie-64532_140x140.jpg)
May 18, 2016
At its root, user-generated content is simply people sharing their stories with each other. It is likely for this reason that user-generated content has proliferated across various types of media, including social media and gaming platforms. In fact, 70% of consumers trust peer recommendations over those of professionals. People love stories because they find...