Dec 6, 2012

To say video is all the rage these days among inbound marketers would be an understatement. Articles, presentations, and chatter have proliferated in the online marketing ecosystem over the past few years. Camera and audio equipment is widely and pretty cheaply available, and YouTube will host...

Dec 5, 2012

One of my favorite tools to use for customer support is a frequently asked questions page (also referred to as a FAQ). These pages have been in use since the dawn of the Internet, and the concept behind them is simple; visitors will often have questions, and the majority of the time those questions...

Nov 2, 2012

The evolution on web design reminds me of the auto industry. When the first websites came online, technology limited the aesthetics to color schemes and white space. New programming languages and improvements in graphic design programs allowed designers to start using sleek curves, flashy tail fins,...

Oct 31, 2012

Are you a web designer looking to share your work and network with other developers? Web design and graphic design is a growing industry that evolves quickly. Staying up to date on the latest trends and best practices is crucial for all professional designers if they want to be considered...

Oct 25, 2012

The Panda update was designed to eliminate low quality results from the search engines. The first update affected 12 percent of searches, making it one of the most massive updates of all time. Google’s Penguin update focused more on inbound link profiles and other signals that a site was...

Oct 12, 2012

What do you do when the bread crumb navigation stops rendering in certain browsers because they cache minified JavaScript incorrectly? How about when the holdover audience of your vertically integrated industry publication doesn’t fit the psychological segmentation profile your content...

Oct 9, 2012

In the late 1990s I began learning HTML code by reverse engineering the designs of other websites. I searched heavily for information and programs that were affordable to do graphic design with, and I struggled daily with uploading and configuring CGI scripts through an FTP client. Once everything...

Sep 11, 2012

While putting together your business plan you no doubt heard and read a ton of information about why SEO is great and how it should form a cornerstone of your marketing strategy. So you slapped it in your plans without really understanding it and marked it down as something to read up on...