Aug 29, 2013

Twitter is a popular social networking site for many reasons: The open format of its posts and accounts (with the ability to make it private), the instant nature of information exchange, the way it utilizes hashtags to organize tweets, and the new trend of organizing Twitter chats for large scale communication. All of these have launched it into infamy for both...

Aug 6, 2013

I heard an amusing story the other day. Someone had created a hashtag and had been using it to market their website. A smattering of followers began to use it in reference to that site, and then it was used for occasional Twitter chats. … After some time another person began to use it for their needs.Most of the people reading this are probably thinking...

Jul 9, 2013

{From Ann: At Social Media Sun we would love to regularly feature expert case studies we could all learn from. Today’s article is one perfect example of such a case study looking into the different destinies of two related hashtags} When Edward Snowden started making his revelations about NSA’s PRISM surveillance program, he said explicitly that he...

Jun 27, 2013

Hashtags have been an increasingly popular and effective way to reach out to new communities and talk back to your customers. It can be a powerful way to build your brand and create the community around your topic. It’s still underused though. Nowadays that all three major social media sites have introduced hashtag support, think about infinite...

Oct 5, 2012

I’ve been active on the major social media platforms for roughly a year and a half, and I’ve already discovered the wisdom in quality over quantity–particularly on Twitter. If I followed rookie protocol, I could easily increase my number of followers, but I’ve followed intentionally instead of freely. I’m currently sitting happy...

Sep 28, 2012

**To participate in any Twitter chat, use the free app called TwChat. It makes following any Twitter chat much easier! Twitter chats focused on social media marketing offer a great way to network and exchange ideas as well as to collaborate with a wide variety of social media professionals. With hundreds of different industry Twitter Chats focused on social...

Sep 26, 2012

Last Week Twitter introduced an updated profile design based on a prominent header image. The change was designed to enhance the enhanced profile pages that Twitter launched for advertisers, which also allowed businesses to pin tweets. The new design overlays your avatar, bio, link, name and location over the header, which is roughly displayed as...

Aug 10, 2012

The London Olympics is being billed as the first social media Games and it is likely to offer a unique experience for Olympic fans everywhere. The format of Olympic competition, as well as the International nature of the games make it especially suited for social media. There are more people using social networking sites than every before, and the Olympic games...