Rise and Shine

Recent Posts

4 Good Pinterest Tools for Small Business Owners

4 Good Pinterest Tools for Small Business Owners

Jul 30, 2014

Pinterest is used mostly by individuals but many small business owners are finding success with this most popular visual social network. And as such, we have a few tips if you too wish to jump on the visual marketing bandwagon. Although Facebook is the biggest and has the most members, it serves a different purpose and believe it or not, some individuals that...

Great Social Media, Marketing, or Blog Planning Apps

Great Social Media, Marketing, or Blog Planning Apps

Jul 23, 2014

Every mobile device has some sort of built-in calendar application and some have built-in task lists as well. Some of those are good and some are just okay. When it comes to really keeping track of tasks, events, and appointments that are crucial to your business or marketing plan, you need an app or combination of apps that you can rely on. You may need an...

How to Get Out of Building Websites for Family and Friends

How to Get Out of Building Websites for Family and Friends

Jul 21, 2014

We all know people who don’t have web development skills who ask us to build a site for them.  Unless they need something complex and custom coded or you know they will keep up a blog, a simple inexpensive solution is to send them to a website building solution. Free Website Templates That Anyone Can Use from zundy Save Time By Knowing How to Use a...

4 Things To Test For A 50%+ Lift (Conversion Rate Optimisation)

4 Things To Test For A 50%+ Lift (Conversion Rate Optimisation)

Jul 9, 2014

When you’re shopping on a well-known retailer like MooseJaw.com (one of my favorites!), you probably don’t stop to consider the sheer number of variables that the retailer can be optimizing for. For example: With a simple site like this: Which promotional offer do you decide to place at the center? How do you determine the trade offers between promotional...

Optimizing Landing Pages for Search Engines AND People

Optimizing Landing Pages for Search Engines AND People

Jun 27, 2014

Are you getting as much traffic to your site as you want? There is an ongoing argument regarding whether we should create landing pages for search engine optimization or to increase conversions when visitors arrive. The obvious answer is we must do both. Getting traffic that won’t convert does no good. Beautiful pages that generate no sales won’t pay...

Tools For Marketing Your Content (That Aren’t Twitter or Facebook)

Tools For Marketing Your Content (That Aren’t Twitter or Facebook)

Jun 16, 2014

Facebook and Twitter are both valuable tools for marketing your content, yadda yadda yadda… we have all heard this song and dance before. It isn’t untrue, as they are the two biggest social networks that have become stalwarts in the promotion of both content and brands. But we already know what they are, and we know how to use them. Because they are...

6 Handy Social Media Extensions for Chrome

6 Handy Social Media Extensions for Chrome

Jun 9, 2014

Keeping up with social media can be time-consuming as well as tedious if you do not have the right tools. Applications such as HootSuite and Buffer allow you to post to more than one social media network at one time, saving you time and reducing the effort involved. Some tools also allow you to keep up with notifications, tweets, comments, and the rest all in...

A Step-by-Step Guide to Measuring What Twitter Contributes to your Bottom-line

A Step-by-Step Guide to Measuring What Twitter Contributes to your Bottom-line

Jun 4, 2014

Twitter has arrived and entrenched itself as an indispensable marketing channel for both B2B and B2C brands alike. What started out as engaging with customers using a free and quick social platform has now transformed into the fine art of extracting value out of every interaction and co-relating them with the gold standard in measurable returns – SALES. So how...

How I Stopped Doing Guest Blogging and Earned Quality Blog Links in Travelling Industry

How I Stopped Doing Guest Blogging and Earned Quality Blog Links in Travelling Industry

May 12, 2014

I would like to share my own experience on how to build a win-win relationship with real popular bloggers in travel industry and earn quality links for your customer. The article is quite long, but it is worth to read to the end as it gives actionable plan of actions and lots of takeaways. So shall we start? The concept I will suggest seems quite common from the...

More in Social Media (8 of 8 articles)
Photo of Dana Lange


...

Facebook

YouTube